On May 9, ZALORA invited the metro’s fashion-savvy bloggers and personalities to their official launch, and I was lucky enough to be invited thru Nuffnang. The beautiful Sara Meier was the night’s host. One rare thing about the launch is that ZALORA used a different kind of product presentation. Instead of walking the runway, the models who were wearing white garments just stood at the stage while the designs are projected onto their bodies. So techie. 😛

If you haven’t heard about ZALORA, below is a description of what they provide:

Zalora.com.ph aims to bring you womens shoes, mens footwear and a large variety of clothes from a huge range of well known and emerging hot brands with ease, simplicity, fast home delivery and an amazing customer support experience. You can quickly peruse our well known brands such as Folded & Hung, Crocs, Cole Vintage, DC, Dolce & Gabanna, Europak, Gucci, Holster, Jansport, Kipling and Bayo. Whether you are a daring fashionista, a conservative dresser or looking for sports workout gear, you can shop online. We ensure you’ll always discover fashion that compliments your style and needs perfectly. With free shipping right to your doorstep, why bother attempting those EDSA traffic jams or the MRT crunch to get to those crowded shopping malls?

Coming up: What I wore for this event 🙂 Ciao!