Wrangler is one of the biggest denim brands with hundred years of denim heritage. Founded in 1904, Wrangler was originally named Blue Bell, and rooted as a work wear company specializing in Overalls. In 1947, the name Wrangler was born, which means “working cowboy”. Since then, Wrangler has delivered denim innovation and authentic craftsmanship, and stayed true to its devotion to denim history.
Wrangler is known for its trademark design called the 7 Icons, which speaks of impeccable form and function. I’m not really particular with pants, most especially the designs, but looking at Wrangler’s presentation below, you would actually see how much thought was poured in creating a pair of jeans that are both stylish and functional.
Yesterday, I was lucky enough to be invited to Wrangler’s Fall/Winter Collection Launch at Robinsons Manila. The event was hosted by the bubbly Kim Jones (below). I love her shoes.













Meet Jay and Sophia. Yay for new friends!
I’m leaving you with this awesome ad by Wrangler. It makes me want to hop on a car (though I can’t drive haha) and go somewhere. It’s nice to be spontaneous sometimes.