Something new is coming.
I realized I haven’t posted on here for 2 years. I have been busy managing our commercial photography studio in Tampa Bay, FL. Called Lathala Creative Studios, we do a lot of fun product photography and stop-motion video for brands. But that’s not why I’m here. Somewhat.
For years I have been struggling to find a niche, even though this blog has been around a decade (WHAAAAT??!). Yes that’s right, Metamorphosis was conceived in December 2010 and since then it has undergone numerous iterations: from personal blogging, fashion, beauty to travel—you name it, I’ve done it.
Yet somehow, none of them stuck out to me. I enjoyed doing them for sure. I still love collecting makeup and supporting sustainable fashion brands, but I was always looking for something MORE. What I was doing started to feel superfluous, that it doesn’t contribute to anything worthwhile. Not that I was looking to change the world, but I felt the persona I was showing online wasn’t helping my soul either. So I stopped and abandoned the idea of a blogger or *drumroll* influencer.
I found solace in focusing my energy into building our product photography business. In 2018, we discovered that we can make a career out of commercial photography. We realized we had so much potential in making this a full-time job so we launched Lathala Creative Studios in the Spring of 2019. Like we predicted, it grew quickly in a matter of 2 years, and before we know it we were inundated with projects. Suffice to say, I finally found what I was missing all these years.
This blog has been through years of changes and it evolved with me. I may not have not been consistent with my posts and themes, but keeping this blog alive is the only thing that remained constant. I’m in the middle of yet another transition in my adult life, and this space is going with me. I wasn’t kidding when I chose Metamorphosis as blog name.
What do you think? Are you excited I’m back? 🙂